The “Outdoor Music Festival Consortium” was established.

■ The “Outdoor Music Festival Consortium” was established.

Fuji Rock, Summer Sonic, Rock in Japan, Rising Sun, and seven other festival organizers have gathered, and we, the CiP Association, are also the founders.

We aim to hold and expand festivals that have been canceled due to Coronavirus.

About 300 outdoor music festivals called "summer festivals" are held annually nationwide, but last year they were canceled all over the country due to Coronavirus.

This consortium will share examples of cooperation with local communities, formulate and disseminate safe and secure guidelines, make requests to the government and local governments, and work to further develop music festivals.

The public benefits of music festivals include:

・Implementation in local areas with the cooperation of each local area, resulting in movement of people and attachment to the land

・Not only music, but also various cultures such as food, tourism, nature, fashion, etc.

・Transportation and lodging costs and pre-consumption in each region exceed sales of music festivals

According to Shobi Gakuen University Associate Professor Mitsumasa Egashira, the economic ripple effect of music festivals in Japan is 370 billion yen. The event is held in collaboration with the organizer and the local government where the event is held, and has generated significant economic effects in each region, such as transportation and lodging expenses and advance consumption exceeding sales as an event.

However, the history of music festivals in Japan is short, and there are many problems.

This consortium aims to develop the festival through deep cooperation and involvement with each region, contributing to the local economy, and forming a sustainable music festival culture. In one event, we will work together to solve goals and problems that are difficult to achieve.

An outdoor music festival is an event created together with the fans who gather there, and it is also an opportunity for children to experience nature.

Through the development of the festival, we will realize “coexistence” with the region, fans, and children who will become fans in the future, create regional revitalization, and create a sustainable outdoor music festival culture.

An outdoor music festival is an event created not only by the organizer, but also by artists, local governments, related industries, and fans. In the era of With Coronavirus/After Coronavirus, we would like to develop an ecosystem where various entities gather.

The CiP Council will also strive to contribute to developmental regional revitalization.

The founders are the following seven festival organizers and the CiP Council.

SPACE SHOWER SWEET LOVE SHOWER

RISING SUN ROCK FESTIVAL

ARABAKI ROCK FEST

FUJI ROCK FESTIVAL

ROCK IN JAPAN FESTIVAL

SUMMER SONIC

RUSH BALL